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Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other [...]

The PPC world is rife with stories of quick wins, hacks and tricks that lead to big gains in paid se [...]

Looking for ways to gain an advantage in paid search? Columnist Kevin Lee has some ideas to increase [...]

Approach offers personalized offers without app-install requirement. Please visit Marketing Land for [...]

Which search channel is better: paid or organic? Columnist Andy Taylor argues that there is no simpl [...]

Called Yodatai, she’s the latest attempt to make data accessible through conversation. Please visit [...]

The Ads Data Hub is designed to give marketers impression-level insights for campaigns served across [...]

If the primary purpose of distributing content is to gain links, both authors and publishers risk a [...]

As the transparency bandwagon gains speed, some are wondering if the added info is useful, if it tak [...]

From learning about your audience to selling your offer, contributor Seth Price walks you through ke [...]